“FUFN” is a maximalist pop song that follows JADE’s solo efforts “IT girl” and “Fantasy.”

On February 14, 2025, Fendi partnered with JADE, launching a campaign featuring the track. During the first weeks of March, JADE teased it on social media with a TMZ-inspired article and movie poster in a cinema hall. DIY Magazine applauded the song for showcasing the artist as “one of the most enticing and fresh voices in pop right now.”

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